Integrity Toys 2018 reveal pt.1: THE INDUSTRY™ - The Lovesick Collection

Almost a month ago, W Club members had finally received information about the eagerly anticipated webinar presentation of Integrity Toys dolls. Four line were to be presented in the event, which was held on August 25th, with Carol Roth presiding and all designers present so that they could talk about their respective lines and also answer questions in the Q&A session at the end of the event. I am doing a separate post for each line and one for the event doll. I will give you all available information on the dolls plus my opinion on them, and welcome yours in the comments. Let’s kick off the posts then with the first line presented, THE INDUSTRY™: The Lovesick Collection, designed by David Buttry! The line also sets the overall tone for the Style Lab coming up in the convention. All these dolls are available to preorder through Integrity Toys dealers, which you can find here.

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My first overall impression: more daring and improved from the previous, debut collection. I’m taking a wild guess here, that the line debut did not go quite as expected and, along with the complaints about the demise of Dynamite Girls, it led to a mix of the two, hence the refreshment of the line up with familiar old sculpts, both DG and legacy ones like Janay. It also helps with the economic aspect. Price is up, all across the lines, which is an issue with many collectors. That, combined with the fact that the dolls will arrive shortly and the convention looming, surely affects spending this year. Oh, did I mention Tulabelle is getting a new sculpt? It will be unveiled at the convention. Weird to change a sculpt only a year after it premiered, I mean there was not a backlash against it like, say, Vanessa 2.0.

f Rufus’ return at the 2018 convention this Fall!

Item # 88010

Legacy

Janay® Doll

THE INDUSTRY ™: The Lovesick Collection

Approx. Ship Date: November

Suggested Retail: $130.00 US

Available Via Dealers

Edition Size: 725

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Head Sculpt: Janay 2.5

Body Type: THE INDUSTRY™

Foot Sculpt: High-heeled

Skin Tone: FR Black

Hair Color: Raven

Eyelashes: Yes, Hand-applied

Quickswitch: No

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Included:

  • 12-inch fully articulated fashion doll with rooted hair and hand-applied eyelashes;
  • Brocade coat;
  • Satin jumpsuit;
  • Thigh-high stockings;
  • Tall lace-up boots;
  • "Pearl" choker necklace, ring, earrings and bracelet;
  • Doll stand;
  • Certificate of authenticity.
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Janay is the doll that started Integrity Toys, hence she has a special place in its history. I am happy that they found a place for her into regular collections and hope to see more of her in future releases. I love this one and preordered her. Both as an ensemble and separately the clothes and accessories (that pearl chocker!) have lots of potential and the doll is gorgeous. David said during the presentation that the top bun can come down and brushed back so I’ll probably do that at some point (says the guy who still has Style Renaissance Adéle untouched). Oh and Lovesick is the name of the new single that she releases with her new group. Janay 3.0 sculpt was used in JEM and ITBE releases, so it’s a bit weird that this is the 2.5 version. Or it’s probably a typo in the release email and the version is 3.5 just like the following doll, meaning the same face as 3.0 but a smaller head.

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Item # 88011

Color Clash

Alysa® Doll

THE INDUSTRY™:The Lovesick Collection

Approx. Ship Date: November

Suggested Retail: $130.00 US

Available Via Dealers

Edition Size: 725

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Head Sculpt: Alysa 3.5

Body Type: THE INDUSTRY™

Foot Sculpt: High-heeled

Skin Tone: New Hispanic

Hair Color: Light Blonde

Eyelashes: Yes, Hand-applied

Quickswitch: No

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Included:

  • 12-inch fully articulated fashion doll with rooted hair and hand-applied eyelashes;
  • Metallic lamé dress;
  • Leopard print coat;
  • Orange tights;
  • Metallic blue loafers;
  • Handbag;
  • Barrette, earrings and ring;
  • Doll stand;
  • Certificate of authenticity.
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Alysa is another legacy sculpt from the early Integrity Toys lines. She is now a part f The Industry line like Janay and looks beautiful here. The whole collection is inspired by the work of Alessandro Michele at Gucci, with this outfit being the most emphatic example. 3.5 for the sculpt means she is the same as her previous appearance in ITBE 2015, but with a smaller head.

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Item # 88012

Feelin' Extra

Jade®Doll

THE INDUSTRY™:The Lovesick Collection

Approx. Ship Date: November

Suggested Retail: $130.00 US

Available Via Dealers

Edition Size: 725

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Head Sculpt: Jade 3.0

Body Type: THE INDUSTRY™

Foot Sculpt: High-heeled

Skin Tone: FR White

Hair Color: Brown Mix

Eyelashes: Yes, Hand-applied

Quickswitch: No

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Included:

  • 12-inch fully articulated fashion doll with rooted hair and hand-applied eyelashes;
  • Bomber jacket;
  • T-shirt
  • Pleather mini skirt;
  • Calf-length lace-up boots;
  • Purse;
  • Head band;
  • Earrings, ring and choker collar;
  • Sunglasses;
  • Doll stand;
  • Certificate of authenticity.
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Jade is another legacy sculpt of Integrity Toys, the third in this lineup. All these old faces have been redone to make the heads smaller, in order to match the rest of the heads in The Industry. Jade used to be the Asian sculpt but she looks more Latino here. The outfit looks very Gucci again, with the tee logo and the head band the most obvious references.

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Item # 88013

Hot to the Touch

Bellamy Blue™ Fashion Figure

THE INDUSTRY™:The Lovesick Collection

Approx. Ship Date: November 2018

Retail: $130.00 US

Available Via Dealers

Edition Size: 725

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Head Sculpt: Bellamy Blue

Body Type: Homme 1.5 (With Disassembling Joints)

Skin Tone: FR White

Hair Color: Silver

Eyelashes: No

Quickswitch: No

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Included:

  • 12.75-inch fully articulated fashion figure with rooted and flocked hair;
  • Parka;
  • Printed t-shirt
  • Button-down embroidered shirt;
  • Jeans;
  • Combat boots;
  • Ring;
  • Wrist watch;
  • Eyeglasses;
  • Tote bag;
  • Doll stand;
  • Certificate of authenticity.
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At the beginning of the presentation, David and Carol mentioned that one of the DG sculpts coming over to The Industry is Rufus Blue, which is a collector’s favourite. Imagine the surprise when the doll that opened the show was a new male doll, Bellamy Blue, who is Rufus’ brother. Everyone drooled over this gorgeous doll (referred to in the stats as Fashion figure), and with good reason. He is handsome, gorgeously dressed (amazing parka, fantastically embroidered shirt, printed t-shirt) and has great accessories (the bag, the glasses, the frat ring, the boots). What’s not to like? With the new Hommes collection just around the corner, it’s good to see that more great male dolls are part of the other collections as well. I preordered him and will be happy to add him to my collection. The Gucci bag is the icing of this very tasty cake. 

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So what do you think of the new Industry dolls? Are you getting any and if yes, which ones?

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The dolls pictured are prototypes. Final fabrics, colors and textures may vary slightly. For adult collectors ages 15 and up only. All photos and information contained herein is copyrighted Integrity Toys, Inc. and Intercap Merchant Partners, LLC 2018 and may not be reprinted or disseminated without express written permission.

FASHION ROYALTY, POPPY PARKER, NU. FACE, EAST 59TH, THE INDUSTRY and all other character marks followed by ™ or ® are trademarks of Integrity Toys, Inc. Chesapeake City MD USA 21915. All rights reserved.

The W Club is a trademark of Intercap Merchant Partners, LLC. All rights reserved.

Doll Photography by Jayme Thornton, layouts and graphics by Alain Tremblay, Marketing